TrueROAS alternatives
TrueROAS alternatives: when to pick something else
TrueROAS fits Shopify and WooCommerce stores that advertise on Meta and Google and want each sale matched to a real order, with the real sales sent back to both. It is $299 a month for a store doing $100k a month and free under $10k. If you sell on calls, need a data warehouse, want the cheapest sendback, or run the business from a P&L, one of the tools below fits better.
. Prices checked Oct 2026.
Seven alternatives and who each one is for
| Tool | Price for a $100k/mo store | Terms | What it does |
|---|---|---|---|
| Triple Whale | $549 (Foundation plan) | 12 months, 30 days' notice | Pixel and model attribution, Amazon and Shopify in one tool, AI agents on the Automate tier from $749 |
| Polar Analytics | $750 (Core Plan) | Demo first, yearly discount | Data warehouse with SQL, many connectors, agents and MCP |
| Northbeam | From $1,500 (Starter plan) | Demo first, onboarding 2 to 4 weeks | Enterprise attribution with media mix modeling and lift tests |
| Hyros | Quoted on a sales call | Renews unless cancelled 30 days before the end | Call and course funnels, tracking for sales that close on calls or in a CRM |
| WeTracked | $149 (Business plan) | Monthly, 20% off yearly | Sends orders to Meta, Google, TikTok and more, last-click report with UTM tags |
| Lifetimely | $149 (M plan) | Monthly | Profit, P&L and LTV reports, ad results as each platform reports them |
| ThoughtMetric | $199 to $299 by pageviews | Monthly or yearly, trial without a card | Multi-touch model with post-purchase surveys, MCP for Claude and ChatGPT |
Prices for a store doing $100k a month, checked Aug to Oct 2026. TrueROAS: $299 a month, rated 4.7/5 from 94 reviews on the Shopify App Store.
Is it the right pick for you?
TrueROAS fits when
- You sell through a Shopify or WooCommerce checkout
- You advertise on Meta and Google and want both to learn from real orders
- You want to open any order and see the ad behind it
- You want AI chat, agents and MCP without an enterprise plan
Pick an alternative when
- Your sales close on calls or in a CRM: Hyros
- You need a warehouse with SQL and dozens of connectors: Polar Analytics
- You sell on Amazon too, or want AI that writes ads: Triple Whale
- You need media mix modeling and lift tests: Northbeam
- You only need sales sent back at the lowest price: WeTracked
- You run the business from a P&L and LTV cohorts: Lifetimely
- Your store runs on BigCommerce or Magento: ThoughtMetric
How to compare without risk
Install TrueROAS from the Shopify App Store. Setup takes 3 minutes and nothing changes in your ad accounts.
Keep your current tool running. Your recent orders load in on day one.
Open the same orders in both and compare each total with Shopify.
Before your 14-day free trial ends, keep the one that matches and cancel the other.
Questions
Who is TrueROAS not for?
Businesses whose sales close on calls or in a CRM, teams that need a data warehouse, and stores on platforms other than Shopify and WooCommerce without a developer for the custom integration.
Which TrueROAS alternative is cheapest?
For sending sales back only, WeTracked ($149 a month) and TrackBee (€199) cost less for a $100k store. Lifetimely ($149) is cheaper for profit reports. None of them matches every order to the ad behind it the way TrueROAS does.
Is TrueROAS cheaper than Triple Whale?
Yes. $299 against $549 a month for a store doing $100k a month, with no 12-month contract.
Can I try TrueROAS next to my current tool?
Yes. Setup takes 3 minutes and nothing changes in your ad accounts, so you can run both through the 14-day free trial and keep the one that matches Shopify.
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