4.7/5
Shopify · 82 reviews
DTC founders & experts
5/5
Trustpilot · 12 reviews
4.7/5
Shopify · 82 reviews
5/5
Trustpilot · 12 reviews
DTC founders & experts
Unlock Hidden Ad ProfitsServer-Side Signals that Reveal the Truth
Server-Side Signals that Reveal the Truth
TrueROAS gives you a centralized truth and forces fingerprint tracking back into your Meta & Google Ads Manager so you never turn off a winner again.
Setup in 3 minutes · Cancel anytime
Tracks every major ad platform. Sends verified orders back to Meta and Google.
When Will You Stop Guessing?
Every conversion verified against your Shopify orders. Know which ads actually sell.
Blended ROAS
5.3x
New Customer CPA
$27.50
LTV
$187.35
🎯Best Performing Ads
Summer Collection
Product Showcase
Viral Product Demo
📊Best Performing Channels
Google Search
Facebook Prospecting
Instagram Stories
⚠Ad Waste Ranked by Source
Facebook Broad Audience38%
Google Display Network27%
YouTube Skip Ads18%
Recent Results for TrueROAS Users
Average across TrueROAS stores, 90 days after install vs before.
35-40%
EMQ Lift
Across Meta E-commerce Ads
+12.1%
ROAS Lift
Average for shopify stores
-13.9%
CPA
For PMAX campaigns
1-2 hrs
Time Saved
Weekly. Based on User Survey
One Clear Source of Truth
See which ads drive sales, not just clicks
Track Reality. Feed Ad AI.
Optimize Facebook & Google AI faster.
Scale Winners. Cut Losers.
It's surprisingly easy with good data.
Others track. We triangulate.
Tracking alone drops sales to iOS, ad blockers and dead cookies. Three signals catch every one.
Tracking
Surveys
AI MMM
How it works: three signals cross-check every sale.
Other tools: 1 bucket
Sales lost
Tracking
1 bucket → most sales missed.
TrueROAS: 3 buckets
Order-verified
Tracking
Surveys
AI MMM
3 buckets → far fewer sales lost.
Ask your data anything.
One trusted source of truth, wired into the AI you already use.
TrueROAS
data layer
Claude
ChatGPT
Cursor
MCP
“Which ad should I scale?”
Why I Built TrueROAS
I was data-driven without truthful data, and it was a prison for growth.
"I ran my own stores and Meta's numbers never matched Shopify's. As a data scientist, I couldn't accept making budget decisions on data I knew was wrong. So I wrote the TrueROAS algorithm myself, from a basement in Stockholm. It is still the core of the product today. The goal is simple: give every store the attribution accuracy of a data team, at a price that pays for itself many times over."
Rasmus Arvidsson, Founder of TrueROASInstall App. Connect Ads. Start Feeding AI.
3 min to start. Auto UTM detection.
Works with your whole Shopify setup
Built for real brands
Shopify Plus
Built to handle your highest-volume stores without missing a single sale.
Shopify Markets
Track multi-currency, multi-country revenue correctly as you sell across borders.
"Meta said 1.5 ROAS. TrueROAS showed 4.5. I almost turned off a winner."
"Very good app. I almost turned off an ad set that had a 4.5 ROAS because Meta tracked not all of the sales and had a Meta 1.5 ROAS."
LederKur
Shopify store, Germany. Verified review
Stop Paying for Conversions That Never Happened
Thousands already stopped scaling on made-up numbers.
When will you?
Start Free Trial →Explore More About TrueROAS
Choose your path to better ad tracking
2 min overview
Interactive walkthrough
1-on-1 with expert
How brands likes yours use us
Full capabilities
Plans & packages
What Are You Missing?
Monthly Ad Spend
$15,000
Monthly
+$3,300
Annual
+$39,600
Based on +$0.22 per $1 ad spend
People who rely on TrueROAS every day
Best Performing Meta Audiences for Andromeda
"Perfect tracking and great support!"
Stop Wasting 37% Ad Spend
Thousands of e-com media buyers already did
When will you?
Start Free Trial3-minute setup · 14-day free trial · Cancel anytime