TrueROAS Pricing - Plans for E-commerce Stores
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Simple. Fair. Incredible Value.

One plan that scales with your business. All features included at every tier.

We can see every order and how customers find us

100% Orders Tracked Guarantee

Or your money back. We track every order or you don't pay.

14-Day Free Trial

No credit card required. Cancel anytime, no questions asked.

Just Install the App

No code changes needed. Install plugin and start tracking.

Done-For-You Setup

We'll install and configure everything for you (free on Pro+).

$0-40k
/month
$40k-100k
/month
$100k-250k
/month
$250k+
/month

$0-40k

/month
Starter

$99

/mo

$2.48 per $10k

7-Day Trial

Self-service setup
✓ All features included1 Store • Unlimited Ad Spend

$40k-100k

/month
Most Popular
Pro
⭐ Chosen by 256+ stores

$199

/mo

$1.99 per $10k
20% cheaper than Starter

14-Day Trial

We install everything in a 15-min call,
Start Free Trial
✓ All features included3 Stores • Unlimited Ad Spend

$100k-250k

/month
Elite

$349

/mo

$1.40 per $10k
30% cheaper than Pro

Personal Account Manager

14-day trial + priority done-for-you setup
✓ All features includedUnlimited Stores • Unlimited Ad Spend

$250k+

/month
Enterprise

$700

/mo

+ custom pricing
$0.70 per $10k
50% cheaper than Elite

Dedicated Support Team

14-day trial + white-glove onboarding
✓ All features includedUnlimited Stores • Unlimited Ad Spend
Starter

$99

/mo

$2.48 per $10k revenue

7-Day Trial

Self-service setup
✓ All features included1 Store • Unlimited Ad Spend
Most Popular
Pro
⭐ Chosen by 256+ stores

$199

/mo

$1.99 per $10k revenue

20% cheaper than Starter

14-Day Trial

We install everything in a 15-min call,
Start Free Trial
✓ All features included3 Stores • Unlimited Ad Spend
Elite

$349

/mo

$1.40 per $10k revenue

30% cheaper than Pro

Personal Account Manager

14-day trial + priority done-for-you setup
✓ All features includedUnlimited Stores • Unlimited Ad Spend
Enterprise

$700

/mo

+ custom pricing

$0.70 per $10k revenue

50% cheaper than Elite

Dedicated Support Team

14-day trial + white-glove onboarding
✓ All features includedUnlimited Stores • Unlimited Ad Spend
Everything Included at Every Tier
Attribution Pixel

True Algorithm can't over-attribute because it's connected to your store and tracks with server-side fingerprinting

CAPI for All Platforms

With unique visitor ID making ads optimize faster

6-15 Minute Conversions

See conversions come in fast instead of waiting hours or even days

All Ads in One Place

One ads manager to rule them all

Shareable Dashboards

Collaborate with your team easily

Customer Journeys

See how people buy clearly with every conversion tracked

"TrueROAS solved our attribution mess in minutes. One-click Shopify setup and we saw a 27% boost in ROAS within the first..."

Alex Martinez
+27% ROAS in 7 Days

"TrueROAS is like having an elite marketing analytics team working 24/7. Our conversion attribution jumped from 58% to 97..."

Rebecca Torres
+99.7% Attribution Accuracy, +32% AOV

"Our decision-making transformed completely with True ROAS. We discovered our top 2 highest ROI campaigns were underperfo..."

Jason Williams
+52% Revenue Growth in 3 Weeks

Who This Is For

E-commerce Stores

Shopify, WooCommerce, and other platforms looking for accurate attribution

Scaling Brands

Growing businesses that need reliable data to make confident scaling decisions

Ad Agencies

Agencies managing multiple clients who need unified tracking across all stores

Marketing Teams

Teams frustrated with inaccurate data and looking for a single source of truth

Why Stores Choose TrueROAS

Most Competitive Pricing

Starting at $99/mo with Attribution Pixel + CAPI included (competitors charge $200-500/mo extra)

6-Minute Update Time

Real-time data sync vs. 24+ hours elsewhere. Make decisions faster with accurate data

All Platforms Included

Meta, Google, TikTok, Bing, Pinterest - unified tracking in one dashboard

Proven Results

Average 27% increased ROAS over 1-2 months and -35% CPA reduction when tracking is fixed

⏰ Limited Time: Q4 Only (After Black Friday)

💰 Save 33% with Yearly Plans

That's 4 months OFF - Our best deal ever!
Rasmus Arvidsson, Founder of TrueROAS

Call with Rasmus Arvidsson

Founder of TrueROAS

Get guided by the founder with an amazing deal as cream on top.

⚠️ Important: Limited Availability

Rasmus can only take a limited number of calls during Q4. Once you book, cancellations will not be able to book again - only book if you're committed.

Wall of love

Don't just take our word for it

Shopify App Store 5.0 Rating
5.0
WordPress Plugin Store
4.9
Google Reviews
4.7
Facebook Reviews
Marius
Marius

Ad Agency

$150K+ ad spend/month

Soon three years with TrueROAS and still happy with it!

Jan 15, 2025
Varius
Varius

Founder @ PLSFIX

$80K+ revenue/month

2 months and big results

Dec 8, 2024
United States
$320k/month
Jawliner USA

Tested vs Triple Whale and saw

Testimonial proof
Mar 27, 2024
Sweden
$80k/month
Swedish Brand (MWHW)

WOW! This app is really amazing

Testimonial proof
Jan 15, 2025
Switzerland
$95k/month
MYLIFE24.CH

Super App. Helps me very well with scaling individual Meta ads. Triple Whale couldn't do this accurately.

Testimonial proof
Dec 20, 2024
Denmark
$140k/month
Bambu-kläder.se

Google is performing better than we thought

Testimonial proof
Nov 15, 2024
United States
$250k/month
LifeWatch

Very happy with TrueROAS. It gives accurate FB tracking at a fair price. Triple Whale cost more and was less accurate.

Testimonial proof
Oct 28, 2024
United States
$120k/month
Ryan

Dude, quality over quantity... Comparing to the other tools I used this is both more accurate AND the ecom attribution model makes a huge difference. We literally saved $1000 in one week just from turning off ads that fb was reporting, but was not really contributing to the sale.

Testimonial proof
Jan 20, 2025
United States
$200k/month
XFactor Advertising

$8500 extra revenue

Testimonial proof
Nov 12, 2024
United States
$50k/month
Roger

Best platform for Meta ads, google ads, TikTok ads tracking.

Testimonial proof
Aug 22, 2024
United States
$90k/month
Kit Walsh

Major improvements in 2 months

Testimonial proof
Jun 5, 2024
WS
Webize Social
Small-Business (50 or fewer emp.)$60K+ ad spend/month

I'm extremely satisfied with TrueROAS. Its seamless integration with Shopify and various ad platforms, including Meta, TikTok, and Pinterest, has significantly enhanced my ad tracking accuracy. The platform's first-party tracking and 360° Data Enrichment Engine have resolved issues related to iOS14 updates and ad blockers, boosting my tracking accuracy from 40% to 99%.

Dec 3, 2024
TS
Tima Shukurov
$100K+ revenue/month

Best platform for Meta ads, google ads, TikTok ads tracking. We have been working with them for over 4 months, and there are no issues at all. They are always super helpful and fast. The price is worth the quality.

Jul 14, 2024
AT
Alexandra Torres
Founder$75K+ revenue/month

Game changer for our ad campaigns. We finally have accurate data to make informed decisions. ROAS improved by 35% in the first month.

Aug 15, 2023
O
OceanWash
Germany • Over 1 year using the app$110K+ revenue/month

Tracking data correct (tested with other tools), team is always there to help. Very Easy setup of tracking via UTM and API.

Oct 7, 2024

Value Metrics & ROI

+27%

Higher ROAS

Increased ROAS over 1-2 months

-35%

Lower CPA

Better data = smarter optimization

3x

Scale Confidence

Scale spend knowing data is accurate

Real Results, Real Value

At just $99/month for stores doing $0-40k, TrueROAS pays for itself with just one additional tracked conversion. Most customers see ROI within the first week.

Core Features

Key Feature
Attribution Pixel + CAPI

Complete tracking solution for all platforms

Key Feature
6-Minute Update Time

Real-time data sync (vs. 24+ hours elsewhere)

Automatic Deduplication

No double-counting, accurate conversion data

All Ad Platforms

Meta, Google, TikTok, Bing, Pinterest - unified

Server-Side Tracking

Works even with iOS 17+ and browser blocks

Unlimited Stores

Track multiple stores from one dashboard

Get More for Less.

The best value for your money. Read below.
Features
Cheapest
WeTracked
BEST VALUE
TrueROAS
Overpriced
Triple Whale
💰 Price Avg.$149/mo$179/mo$399/mo
📊 Attribution DashboardNo UIAds + LTV + JourneysFull suite
📢 Manage Ads
All ad platforms
⇄ Enriched Data Sendback
🎯 Realtime TrackingOnly Data Sendback🔥 99%92%
⌛ Data Update Time🐢 1 hour⚡ 6 mins🐌 2 hours

💡 Pricing Questions

Yes, it's 7 days. But if it's not enough time for you. Just reach out and we'll extend it a bit longer for you.

MasterCard, Visa, Paypal, Klarna, Link, and a bunch of other methods.

Yes, you can cancel anytime. Even if you forget the trial and we charge you, we'll refund you.

Just how much sales you got. More data, more cost; fair as can be.

Yes, they also include a 17% ROAS improvement guarantee.

No setup fee, but we do charge for extra team members and overages that are not included in your plan. But don't worry, it's only $9 per extra member and 0.00001% of overage sales. Example $1000 = 0.1

Yes, with quarterly and yearly committments. For this you can talk to Rasmus, our founder. Book here: https://calendly.com/trueroas/demo

it's only $9 per extra member and 0.00001% of overage sales that are not included in your plan.

Yes we support pretty much all currencies

Ready to Get Accurate Attribution?

Join 1000+ stores already using TrueROAS to track accurately and scale confidently.
Start Free Trial

"Every conversion has an attached order number and we can see the whole customer journey"

— TrueROAS Customer

Important Pages

Case StudiesFeaturesWhy TrueROASPricing

Comparisons

Triple Whale vs TrueROASWeTracked vs TrueROASHyros vs TrueROASNorthbeam vs TrueROAS

Company

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